Buzzy technologies get a lot of press, but they may also leave many people mystified.
A global survey by marketing platform Hubspot found that among a variety of emerging concepts, cryptocurrencies and their underlying technology, blockchain, leave the most people scratching their heads.
Interestingly, though, those surveyed seemed to perceive that blockchain and cryptocurrencies were not one in the same, because while more than one-quarter of respondents called cryptocurrencies overhyped, only 10% said the same about blockchain. Read the rest at eMarketer.
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