Future Of Virtual Events

Chart: The Future Of Virtual Events

A report from The 614 Group outlines what marketers and advertisers think an alternative future, without various facets of in-person business, could look like.

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Digital Marketing This Week

Digital Marketing News This Week

Topics: Video conferencing app Mmhmm; new Google Assistant features; Google buys North; a FaceApp cause marketing campaign; Trump’s potential TikTok ban; Zuckerberg fails civil rights leaders; subscription Twitter; free LinkedIn Learning paths; digital budgets to rise in 2021; new YouTube marketing metrics; more.

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Top Technologies For Improving The Customer Experience [CHART]

Technologies For Improving Customer Experience

A 2016 study by Forbes Insights and SAS found that 90% of executives worldwide who use data analytics noticed it improved their ability to deliver a superior customer experience. And According to a January 2018 survey of US senior decision-makers conducted by Verndale, big data/analytics was listed as the most important emerging technology for enhancing customer experience, cited by 63% of respondents.

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