In many respects, research shows Hispanics to be ahead of the curve in terms of various mobile and online behaviors, ranging from smartphone adoption to online sharing activity and mobile check-ins. Here’s some more data to add to that body of research: according to newly-released survey results from BIA/Kelsey, Hispanics are more likely than non-Hispanics to use mobile devices and various social platforms for local shopping. Read the rest at MarketingCharts.
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