Social networks like Twitter and Facebook have quickly built significant mobile revenue streams—on the basis of significant mobile user populations. And research from GlobalWebIndex suggests that social networks have become a mobile proposition for internet users across demographics.
Research from Q2 2013 indicated that among millennials, rates of smartphone and PC usage of social networks were identical. Gen Xers, meanwhile, were just slightly less likely to use a smartphone for social networking than to use a PC. Read the rest at eMarketer.
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