According to the May 2012 Asociación Mexicana de Internet (AMIPCI) and ELOGIA study “Hábitos de los Usuarios de Internet en México,” social networks were second only to search engines as the type of website where internet users in Mexico recalled seeing online ads.
While two-thirds of web users recalled seeing search ads, social networks, at 57%, were not far behind, and way ahead of ads on ecommcerce sites (18%) and those on news sites (17%). Read the rest at eMarketer.
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