![Marketers’ Strategic Considerations, August 2014 [CHART]](https://www.marketingcharts.com/wp-content/uploads/2014/08/CMOCouncil-Marketers-Strategy-Considerations-Aug2014.png "Chart - Marketers’ Strategic Considerations")
Marketers are enjoying “greater elevation and influence in the executive suite,” says the CMO Council in its annual “State of Marketing” report. Indeed, only 1 in 5 feel that the role of the CMO doesn’t carry the same level of respect as other C-level executives, and more than two-thirds feel that the CMO is either a trusted member of the C-suite’s “inner circle” or a part of the leadership discussion. So what does senior management want from marketing leaders – and what will marketers rely on to make their decisions? Read the rest at MarketingCharts.
The e-Strategy Academy covers all aspects of digital marketing including search optimization & marketing, email marketing, social media marketing, video marketing, mobile marketing & public relations.