![Mobile In-App Ad Monetization By Day Of The Week, Q3 2014 [CHART]](https://trends.e-strategyblog.com/wp-content/uploads/2014/12/InMobi-Mobile-App-Monetization-by-Day-of-Week-in-Q3-Dec2014.png "Chart - Mobile In-App Ad Monetization By Day Of The Week")
According to InMobi’s analysis of Q3 activity on its network, while mobile applications had the most impressions in the US on Monday and Tuesday, the highest click-through rates and eCPMs were on Thursdays and Fridays. Separately, the report indicates that, globally, in-app ads saw eCPMs more than 2.5 times higher than those of mobile web ads. Source: InMobi
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