Marketers have their own ideas about the emerging technologies that will transform their customers’ experiences, but what about the broader public and how humans experience the world? As it happens, machine learning is the technology that they too believe has the greatest likelihood to change the world, according to research from Ipsos.
More than three-quarters (77%) of American adults surveyed for the report believe that machine intelligence will change the way in which humans experience the world.
Interestingly enough, autonomous vehicles (75%) came a close second, ahead of smart cyber (74%), universal connectivity (73%), augmented reality/virtual reality (AR/VR; 68%), lasers (67%) and robots in combat (63%). Read the rest at MarketingCharts.com.
The e-Strategy Academy covers all aspects of digital marketing including search optimization & marketing, email marketing, social media marketing, video marketing, mobile marketing & public relations.