![US Search Ad Spending By Device, 2014-2017 [CHART]](https://trends.e-strategyblog.com/wp-content/uploads/2015/06/186469.gif "Chart - US Search Ad Spending By Device")
eMarketer expects mobile to overtake desktop for US search ad dollars this year, rising from $8.72 billion to $12.85 billion—just slightly above desktop’s $12.82 billion. At the same time, there will be 156.4 million mobile phone search users in the US, representing 49.0% of the population. Read the rest at eMarketer.
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