![Where People Use Virtual Personal Assistants, June 2014 [CHART]](http://www.emarketer.com/images/chart_gifs/181001-182000/181286.gif "Chart - Where People Use Virtual Personal Assistants")
Smartphone users who use mobile personal assistants do so frequently. Four in 10 said they chatted with Siri, Cortana or Google Now at least weekly, and 24% did so daily. And they’re calling on them whether in motion or while relaxing. Despite being known for providing quick information to on-the-go consumers, personal assistants were just as popular when smartphone users were home, with 35% of respondents. Just over three in 10 accessed these as they were on the move, and an additional 28% turned to the voice-powered option while driving.
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At-home personal assistant usage was most common among millennials, who were actually the least likely to turn to them once on the go. Those in the 54-and-older crew, meanwhile, weren’t afraid to call on Siri, Google Now or Cortana in front of a crowd; 41% used personal assistants when out of the house. Read the rest at eMarketer.
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