Almost three-quarters of Millennial smartphone owners engage in social networking on their devices during a typical week, per the study, which might help explain why mobile social networking represents about 1 in every 7 minutes spent online in the US. Among smartphone owners, Millennials (46%) are also more likely than other generations to watch videos on their devices during a typical week. Source: Experian Marketing Services
Posted in Baby Boomers, Consumer Behavior, Content Marketing, Email Marketing, Generation X, Generations, Instant Messaging, Local Internet Marketing, Media Consumption, Millennials, Mobile Behavior, Mobile Marketing, Online Behavior, Photo Marketing, Silent Generation, Social Media Marketing, Technographics, Video Games, Video Marketing, Visual Communications, Web Development
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