While still a factor, Google is de-emphasizing the value of links in search rankings so keep that in mind while watching this webinar. It is, nevertheless, important to understand how search engines view referring links. This webinar by Stephan Spencer, author of Google Power Search and co-author of The Art of SEO, steps through the intricacies of link building. Found at YouTube from OreillyMedia.
The e-Strategy Academy covers all aspects of digital marketing including search optimization & marketing, email marketing, social media marketing, video marketing, mobile marketing & public relations.