Global Consumer Electronics Ownership, October 2012 [CHART]

Chart - Global Consumer Electronics Ownership

Smart phones and tablets, in particular, saw the sharpest growth in ownership rates from 2011 to 2012 among respondents. Smart phone penetration climbed from 48% in 2011 to 58% in 2012, while tablet ownership rates almost doubled over the same period, going from 14% to 25%. Read the rest at eMarketer.

The e-Strategy Academy covers all aspects of digital marketing including search optimization & marketing, email marketing, social media marketing, video marketing, mobile marketing & public relations.

Categories