According to a February 2013 report from Econsultancy sponsored by Responsys, more than seven out of 10 companies worldwide said they would grow their digital marketing budgets this year, up from 68% last year. And 20% of companies planned to increase traditional budgets as well, compared with 16% last year.
In total, more than half of client-side marketers said they would increase their marketing budgets in 2013. Read the rest at eMarketer.
Posted in International, Marketing Budgets
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