Looking at a breakdown of the age demographics on either site, Pinterest seems to have a diffused popularity among the age ranges while Tumblr has a definitive hold on the 18-24 range. Simply put, younger people love their tumblrs. Read the rest at Compete.
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![Pinterest Users By Generation, July 2012 [CHART] Chart - Pinterest Users By Generation, July 2012](http://blog.compete.com/wp-content/uploads/2012/09/Pinterest-Age-Demographics.png)