![Time Writing Content vs. Time Readers Read It [CHART]](https://d262ilb51hltx0.cloudfront.net/max/800/1*ylruke9Zd5CqLtEtxTP0Gw.png "Chart - Time Writing Content vs. Time Readers Read It")
We can interpret this by saying, “an 88.9% increase in x (draft time minutes) corresponds to a 100% increase in y (median 30-day TTR).” And there we have it — stories that take longer to write tend to see more TTR.
But—correlation, not causation!
While a strong correlation exists, we can’t say for sure that the extra TTR is a direct result of the extra draft time. Read the rest at Medium Data Lab.
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