During the 2011 holiday season, the top retail apps and websites combined— Amazon, Best Buy, eBay, Target, and Walmart—reached nearly 60% of smart phone owners, according to additional research from Nielsen. Read the rest at MarketingProfs.
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![Top 5 Retail Mobile App Reach, 2011 Holiday Season [CHART] Chart - Top 5 Retail Mobile App Reach, 2011 Holiday Season](http://i.marketingprofs.com/assets/images/daily-data-point/top-five-mobile-retailers-nielsen.jpg)