Americans 55 and older are the fastest-growing group of electronic wearable users in the US, according to eMarketer’s latest wearables forecast, largely due to the devices’ enhanced health features.
In 2019, 8.2 million Americans age 55 and older will use a wearable device, up more than 15% over this year. While the group still represents a small share of users, it has the highest growth rate among all age groups. In fact, eMarketer has increased its projections for older Americans due to faster-than-expected adoption of wearable devices.
In 2019, 60.5 million people total will use a wearable device in the US, up 9.2% over this year. While wearables are still far from mainstream, usage will reach a milestone next year—more than one in five (21.2%) internet users will use a wearable device. Read the rest at eMarketer.
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