Next year, eMarketer expects 50.1 million US adults will use some type of wearable device at least once a month, representing 19.6% of the population. Wearable usage will continue to grow over the forecast period, but the rate will slow to single digits beginning in 2019.
In its first breakout of smartwatch users, eMarketer projects the number of US adult smartwatch users will reach 21.8 million in 2018, up 24.8% over 2017. More men tend to use smartwatches, while more women use fitness trackers. Read the rest at eMarketer.
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