The ease of taking photos has millennials expanding their camera skills to other activities, including mobile banking. Indeed, 68% of US millennial smartphone users would rather use mobile capture—taking a picture with a smartphone for data extraction purposes—instead of manually typing information on their device.
Behaviors such as these have led to a rise in mobile banking. More than half of US millennial smartphone users have deposited a check by taking a picture of it.
Furthermore, a separate JPMogan Chase & Co. study found that digital banking usage is highest among this demographic. A little over two-thirds of millennials used a bank’s mobile app. While online banking usage still reigns, millennials are clearly comfortable using their device, as well as its camera functionality, for their banking needs. Read the rest at eMarketer.
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