In a blog post titled “6 mistakes new dads make,” Clorox managed to insult not just new dads, but men everywhere by portraying them as clueless, bumbling idiots.
David Erickson, Albert Maruggi and B.L. Ochman discuss this blog marketing tactic gone horribly wrong on the Beyond Social Media podcast. BLOGGING FAIL: Clorox Insults New Dads In Blog Post from BeyondSocialMedia.
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