Looking at the week leading up to and through Christmas, the mobile analytics firm found that Apple accounted for 51.3% of device activations between December 19 and 25, 2014. No. 2 Samsung didn’t even grab a 20% share, at 17.7%, followed by Nokia (5.8%), Sony (1.6%) and LG (1.4%) devices.
At least partly due to the new larger-screen iPhone 6 Plus, Flurry found that phablets exploded in device activation share at the expense of every other form. Read the rest at eMarketer.
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