Live online video is becoming the top choice for business communications, according to Q4 2013 data from Ustream and Wainhouse Research. The study defined live online video as “the integration of video into real-time online events reaching at least 25 viewers simultaneously.”
Among US executives surveyed, 59% said they used live online video for business communications—the No. 1 response. Other technologies, typically related to social media, trailed far behind, with live online video leading second-place LinkedIn invites by nearly double. Read the rest at eMarketer.
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