The influence that kids have in the family household also supports the idea that learning via the internet is more than common. According to comScore Media Metrix data, United Kingdom households with children were 26% more likely than the average household to visit information sites online. Again, gaming-type sites and more general kids sites were the most likely to be accessed, but nonetheless, information gathering is clearly toward the top end of the priority list for kids. Read the rest at eMarketer.
The e-Strategy Academy covers all aspects of digital marketing including search optimization & marketing, email marketing, social media marketing, video marketing, mobile marketing & public relations.