However, users engaging with news stories on the site do not go to Facebook seeking news. Rather, nearly 80% interact with news stories while performing other actions, according to the study. Facebook users reported going to the site to see what family and friends were up to or seeing photos and videos they posted. Read the rest at eMarketer.
The e-Strategy Academy covers all aspects of digital marketing including search optimization & marketing, email marketing, social media marketing, video marketing, mobile marketing & public relations.