A survey of adult smartphone and tablet owners by Prosper Mobile Insights has found that 35% prefer to access the internet via a smartphone and 14% via a tablet, meaning that only a bare majority still prefer to use their desktop or laptop computer. In fact, a slight majority of male respondents prefer to access the internet via a smartphone (36.9%) or tablet (14.9%). Females lean a little more heavily towards the desktop or laptop, as fewer prefer to rely on their smartphones (32.7%).
Approximately 9 in 10 respondents completed the survey on a smartphone, with the remainder on a tablet, suggesting that some respondents own both devices. Read the rest at MarketingCharts.
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