![Products Most Likely To Be Shared On Social Media, October 2014 [CHART]](https://trends.e-strategyblog.com/wp-content/uploads/2014/11/Yesmail-Consumers-Product-Offer-Types-Sharing-on-Social-Oct2014.png "Chart - Products Most Likely To Be Shared On Social Media")
Social media users are more likely to respond to product offers shared by friends and family in their networks than to offers included in sponsored posts and social display ads, finds Yesmail in newly-released survey results. While that’s not an entirely surprising result given the generally greater influence of earned than paid media, the study also details the types of deals that are most likely to be shared. Read the rest at MarketingCharts.
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