Millennials' Top Social Sharing Channels, April-July 2014 [CHART]

Millennials' Top Social Sharing Channels, April-July 2014 [CHART]

Facebook leads among Millennials (18-34) and the general population, representing 55% of content shared to social channels by the former and 70% by the latter, per ShareThis’ study. Twitter and Pinterest are on equal footing among Millennials, each at 10% of sharing, although Twitter tops Pinterest in sharing activity for the general population. Of note, Millennials show an above-average likelihood to share content via email. Source: ShareThis

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