![Mobile Commerce In Select European Countries, February 2014 [CHART]](http://www.emarketer.com/images/chart_gifs/171001-172000/171718.gif "Chart - Mobile Commerce In Select European Countries")
That mobile has seen such a fillip is no great surprise. Mcommerce is a big deal in the UK: A February 2014 study by TNS commissioned by Google found that 32% of the entire UK population ages 16 and up made purchases on their smartphones each month. This was more than double the proportion who did so in Germany. Having a mobile sales presence is clearly becoming increasingly important, as, of course, is having a presence across numerous other channels. Read the rest at eMarketer.
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