Smartphones are the all-purpose device-of-choice among mothers, according to an August study from BabyCenter, which found that in the past year alone, the number of US mothers using smartphones increased nearly 34%. And 46% of these mothers admitted being addicted to their smartphones. In fact, when asked which device they would keep if they could only choose one, more than seven out of 10 mothers who owned a smartphone, tablet and PC said they would keep their smartphones and scrap the rest. Read the rest at eMarketer.
The e-Strategy Academy covers all aspects of digital marketing including search optimization & marketing, email marketing, social media marketing, video marketing, mobile marketing & public relations.