When drilling down to how streamers watch video, a July 2013 Harris Interactive poll of US web users found that 35% of respondents often or sometimes streamed video through a subscription service, such as Netflix. Purchasing or renting individual videos was far less common, though 19% of respondents reported at least sometimes doing so. Read the rest at eMarketer.
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![Frequency With Which Americans Consume Streaming Video, July 2013 [TABLE] Table - Frequency With Which Americans Consume Streaming Video](http://www.emarketer.com/images/chart_gifs/162001-163000/162919.gif)