Zact, a mobile phone services company, surveyed US parents in April 2013 on the smart phone habits of their children and found that for kids between 10 and 13 years old, having a smartphone was more common than not. In addition, two-thirds of those between ages 14 and 17 had their own smart phone. Read the rest at eMarketer.
The e-Strategy Academy covers all aspects of digital marketing including search optimization & marketing, email marketing, social media marketing, video marketing, mobile marketing & public relations.