The ad-supported internet ecosystem contributed about 5% to US GDP in 2011, per a recent IAB report, and a new study provides another perspective regarding the internet’s influence on the economy. The IBISWorld study examines annualized revenue growth over the past 10 years, coming to the conclusion that the fastest-growing US industries all share a common trait: they’re all online-based. Social network game development tops the charts with an annualized growth rate of 134.4% since 2003.
The industry is expected to see growth rates averaging 16.9% per year over the next 5 years.
Not far behind, social networking sites, with an annualized growth rate of 88.3%, putting this industry in the 3rd position. The social networking sites industry is expected to grow more rapidly than its game development component over the next 5 years, though, at about 25% per year. Read the rest at MarketingCharts.
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