A survey of 600 small business owners conducted by Alibaba, Vendio and Auctiva in December of 2012 illustrated their preparedness in the event of a natural disaster, and the results were not too promising.
Among some of the more alarming statistics collected is the fact that 74 percent of American small businesses do not have any disaster plan, while 84 percent do not have disaster insurance. In the event of a power outage, 71 percent of the respondents admitted to lacking a back-up generator. Read the rest at ReadWrite.
The e-Strategy Academy covers all aspects of digital marketing including search optimization & marketing, email marketing, social media marketing, video marketing, mobile marketing & public relations.