Millennials have also shown a fair amount of love for the latest technologies. High-definition televisions had the highest rate of ownership among this group at 73%, followed by smart phones at 61%. And while only 17% of millennials owned a tablet, it topped the list of gadgets that they planned to buy in the next year, at 11%. Read the rest at eMarketer.
The e-Strategy Academy covers all aspects of digital marketing including search optimization & marketing, email marketing, social media marketing, video marketing, mobile marketing & public relations.