Presidential Online Politics: Obama vs. Romney [CHART]

Chart - Obama Leads Romney In Digital Activity

Chart - Obama Leads Romney In Social Media Response

A new study of how the campaigns are using digital tools to talk directly with voters-bypassing the filter of traditional media-finds that the Obama campaign posted nearly four times as much content as the Romney campaign and was active on nearly twice as many platforms. Obama’s digital content also engendered more response from the public-twice the number of shares, views and comments of his posts. Read the rest at Pew Research Center’s Project for Excellence in Journalism.

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