Organizations are shifting from centralized (38%) management of social media to more matrix-structured teams and processes (48%) to support social business efforts. Read the rest at MarketingProfs.
Posted in Social Media Marketing
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![Decentralizing Social Media Ownership [CHART] Chart - Decentralizing Social Media Ownership](https://trends.e-strategyblog.com/wp-content/uploads/2012/07/ownership-moving-beyond-marketing-ketchum.jpg)