Nearly one-fourth (23%) of customers view paid content via gaming consoles, compared with those who view paid content via handheld devices (29%).
However, customers who view content on a gaming console watch 6.3 hours per week, compared with 5.3 hours on a PC/Mac, 4.9 hours on a wireless phone, 4.5 hours on a music player, and 4.4 hours on a tablet. Read the rest at MarketingProfs.
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