TV programs are becoming an important part of video viewers’ daily consumption in France. According to a Médiamétrie//NetRatings report, viewers increased the share of time spent watching video via TV channel websites, up to 33% in March 2012, from 25% in January, with that increased usage eating into the share of time spent on video portals such as YouTube. Read the rest at eMarketer.
Posted in Online Behavior, Video Marketing
The e-Strategy Academy covers all aspects of digital marketing including search optimization & marketing, email marketing, social media marketing, video marketing, mobile marketing & public relations.