These are some links to resources I will talk about during my session for The Other Future of News event today:
- Web Analytics
- Google Analytics – Google’s sophisticated Web analytics service – Free
- Google AdPlanner – Google’s traffic statistics for any site not owned by Google
- Quantcast – Another Web traffic analytics tool
- Clicky– Sophisticated real-time Web analytics service – Free & for fee
- ClickTale– Clickstream Web analytics records actual sessions for Click, Scrolling & Mouse Moves analytics as well as form analytics – Â For fee
- Search Analytics
- Google Trends – What people are searching for now
- Google Insights For Search – What people search for over time
- Google AdWords keyword tool – Discover search volume, competition, seasonal trends
- Google AdWords Traffic Estimator
- WordTracker – Free WordTracker tool
- KeywordDiscovery – Free KeywordDiscovery tool
- YouTube Test Tube – YouTube insights tools
- Conversation Analytics
- Google Real-Time Search – Google’s real-time search for #onfon
- Google SideWiki – What people are saying on a given web page
- Feedly – Unearths what people are saying on social media about a give web page
- Bit.ly – Analytics for how people are sharing links
- Yahoo! Site Explorer – Who is linking to a give Web site
- My Delicious Analytics Feed
The e-Strategy Academy covers all aspects of digital marketing including search optimization & marketing, email marketing, social media marketing, video marketing, mobile marketing & public relations.