Weezer’s music video for Pork and Beans is a runaway online with more than 8 million views and counting. The video references such online video stars as Numa Numa, the Diet Coke & Mentos experiment, Cherry Chocolate Rain, Leave Britney Alone, Miss Teen South Carolina, and the Evolution of Dance. It’s a very amusing video and uses a tried and true technique: There are few things online communities love more than self-referential parodies.
Posted in Marketing News, Video Marketing
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