I preach the virtues of robust traffic measurement all the time. I have been using Google Analytics since it was rolled out as a service and I absolutely love it, especially since they’ve adopted the new interface. Conversation Marketing has uploaded an excellent series of video tutorials for Google Analytics web site statistics services. If you aren’t already using Google Analytics, I highly recommend looking into it. The following superb tutorials will take you through the ins and outs:
Google Analytics Tutorial 1: Setup
Google Analytics Tutorial 2: Essential Stats
Google Analytics Tutorial 3: Digging Deeper
Google Analytics Tutorial 4: Goal Tracking
Google Analytics Tutorial 5: SEO Analytics
Google Analytics Video Tutorial 6: Visitor Segmentation
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