Posts by derickson
Customer Service In The Citizen Media Age
Vincent Ferrari’s recording of his cancellation of his AOL account turned into a media firestorm and a PR disaster for the Internet service provider after the blogger posted his customer service experience online.
Read MoreGoogle Maps Mashup Tools & Resources
Links to tools and resources for creating Google Maps mashups.
Read MoreOnline Video Usage
A new report measures online video use with statistics and demographics.
Read MoreA Second Life For An Advertisement
American Express’ Jerry Seinfeld & Superman webisodes enjoyed a second life as viral videos, thanks to Superman Returns.
Read MoreGoogle's Matt Cutts Offers SEM Insight
Google’s Matt Cutts makes the point that content has the best chance of rankingg well in the search engine results.
Read MoreSearch Engine Marketing Resources
Search engine marketing resources and links I pulled together for a Minnesota Council of Nonprofits conference panel I conducted.
Read MoreMap Of Religious Denominations In The US
Professor Jon T. Kilpinen provides demographic maps that illustrated the “cultural mosaic” of the United States
Read MoreMid Terms Will Squeeze Twin Cities Ad Inventory
Twin Cities advertisers will have a lot of competition with political campaigns for television ad inventory this year. Some are calling it the Perfect Advertising Storm.
Read MoreDisney's Response To The Demise Of Television Advertising
Disney’s response to the demise of television advertising is a cautious, tentative step in the right direction.
Read MoreChevy Tahoe Citizen Marketing Campaign
Conventional wisdom says that GM made a colossal blunder by allowing ordinary Joes to make an ad for the Chevy Tahoe. Conventional wisdom is wrong.
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