Posts Tagged ‘SMO’
Bing Social Search
Microsoft is getting its competition on with Google by adding social content to its search results. The new Bing will include a social sidebar that will draw relevant social posts from a user’s Facebook friends to accompany a search.
Read MoreFacebook Fan Engagement
For every comment a Facebook post with a link gets, it receives on average 14.7 clicks.
Read MoreOn-Demand Marketing
84% of 25-34 year olds have left a favorite website due to intrusive or irrelevant advertising.
Read MoreTwitter Search
18,000 search queries are performed at Twitter every second.
Read MoreSearching To Click
88% of searchers are likely to click on a link in search results if it includes the exact phrase they searched for.
Read MoreLocal Social Search Engine Optimization
43% of American consumers check Google before visiting a local business or restaurant.
Read MoreSocial Media Optimization
31% of the top 200 Fortune 500 brands’ Facebook pages ranked in the first two pages of Google results for searches for that brand’s name.
Read MoreLinkedIn Status Update Search
LinkedIn has added a feature that Facebook should’ve added a long time ago, the ability to search status updates in a very targeted manner. Overnight, this makes LinkedIn status updates a far more useful and valuable part of the service.
Read MoreHow PR Agencies Can Use Twitter & SMO To Promote The Business
David Erickson’s interview notes about how public relations agencies can use social media to promote the firm.
Read MoreOptimization, Schmoptimization
The phrase “Social Media Optimization” makes normal people’s eyes glaze over. We need to talk in terms of the benefit rather than the process.
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