Book Marketing Archives - Page 3 of 8

Mobile Behavior By Device Type, March 2014 [TABLE]

Map usage has exploded in the smartphone era, with double-digit gains in users and usage now accounting for billions of minutes of mobile device time each month.

Products & Services College Students Buy, July 2014 [CHART]

99% of US college students spent money at restaurants at least once per month.

Comcast Customer Service Call From Hell & Kindle Unlimited [VIDEO]

This episode of Beyond Social Media: Comcast’s viral customer service call; Kindle Unlimited; Greenpeace brandjacks LEGO; wedding drones & LinkedIn buys Newsle.

Products & Services South Africans Buy Online, December 2013 [TABLE]

Books and items related to travel and entertainment were the top products and services purchased online by digital buyers in South Africa.

Demographics Of American Book Readers, January 2014 [TABLE]

Out of the 76% of respondents who had read a book in the past year, nearly seven in 10 had read a physical book, while just 28% had read an ebook.

Attitudes Toward Printed vs eBooks By Demographic, March 2014 [TABLE]

US internet users were far more likely to only read printed books than ebooks or a mix of the two.

US Teen Spending By Category, April 2014 [CHART]

Piper Jaffray found that food grabbed the most dollars from this young demographic, beating out clothing for the first time in the history of the survey.

Harry Potter-Related Baby Names, 1996-2012 [VIDEO]

Hermione, Draco, and Sirius all gained popularity after being featured in the Harry Potter books.

Most Common Purchases On Mobile Phones, Tablets & PCs, March 2014 [TABLE]

The vast majority of mobile phone and tablet owners have purchased products and services on their devices.

Topics Upon Which People Share Their Opinions Online, February 2014 [CHART]

Mobile phones lead the pack, with 27% of respondents (aged 16-64) professing to have posted an opinion about them online during the month prior to the survey.