Statistics

KEYWORD SEARCHES: ANNIE STENSRUD, KEYC, DRUNK NEWS ANCHOR & DRUNK ANCHOR YouTube 694,723 = The number of views the Annie Sensrud video has gained on YouTube. THOUGHT: The Internet can be cruel and unforgiving, especially when you commit the cardinal sin of making a mistake in public. Just ask Miss Teen USA. Or ask Annie Stensrud,…

TWO-THIRDS OF TABLET USERS HAVE A NEWS APP Pew Research Center’s Project for Excellence in Journalism 53% of tablet owners get news on their device every day. 42% read in-depth articles on tablet. 33% turn to new news sources on tablet. 30% spend more time getting news than before owning tablet. THOUGHT: One of my…

B2B CONTENT MARKETING CHALLENGES MarketingProfs 41% of B2B marketers say producing engaging content is their biggest content marketing challenge. That’s up 14% from last year. 20% say it is producing enough content. 18% cite having the budget to produce enough content. THOUGHT: We’re approaching the point where people are realizing it is a given that…

TEXT MARKETING ON THE DECLINE? AT&T 43% of companies are interested in mobile apps as part of their mobile strategy during the next year. 41% are interested in mobile barcodes. 40% are interested in mobile banner ads. 35% are interested in the mobile web. And 34% are interested in SMS messages. THOUGHT: It’s easy to…

MORE MOBILE MOMS BabyCenter In 2009, 22% of mom mobile phone users regularly went online with their device. This year, 62% do. THOUGHT: First there was the celebrated Soccer Mom, then the Internet rolled around and we’ve got a rapid-fire list of various moms: Mommy Bloggers, Social Moms and Facebook Moms, and now Mobile Moms…

BEHOLD: THE SOCIAL CEO CEO.com 1% of CEOs aged 50 and older maintain a work-related blog daily. 22% of CEOs aged 40-49 do so. 28% of CEOs younger than 40 years old do so. 2% of CEOs aged 50 and older use Twitter daily. 15% of CEOs aged 40-49 do so. 32% of CEOs younger…

MOBILE EMAIL DAYPARTING iPass 35% of global mobile workers check their email first thing in the morning before they do anything else. THOUGHT: Data from a new report by Knotice shows that mobile’s share of all email opens rises consistently from noon until 5 AM and then dropping significantly by 9 AM, the beginning of…

MUSIC STREAMING eMusic 53% of US online music consumers have bought music files online. 51% have bought CDs or vinyl albums. 49% stream music online for free. 42% download music files online for free. But only 13% pay to stream music online. THOUGHT: People are getting accustomed to the idea of streaming content and the…