Public Relations
Yahoo! & Netscape Get Facelifts
Yahoo and Netscape recently launched their redesigned home pages.
Read MoreThe Numbers Behind Joe Mauer's Rising Star
Minnesota Twins red hot hitting catcher Joe Mauer is creating a ton of interest online.
Read MoreA Second Life For An Advertisement
American Express’ Jerry Seinfeld & Superman webisodes enjoyed a second life as viral videos, thanks to Superman Returns.
Read MoreChevy Tahoe Citizen Marketing Campaign
Conventional wisdom says that GM made a colossal blunder by allowing ordinary Joes to make an ad for the Chevy Tahoe. Conventional wisdom is wrong.
Read MoreWebcam Stars – Product Placement At YouTube
Logitech scores big with product placement in YouTube star’s videos.
Read MoreComcast High Speed Internet Commercial – The Slowskys
Comcast demonstrates the power of Internet distribution with their The Slowsky’s high speed Internet television commercial.
Read MoreLive Action Simpsons
The live action Simpsons video is a superb example of a corporate viral marketing campaign that works because it is done so well.
Read MoreJoe Mauer Plays Off Joe Green In New Twins Ads
The Minnesota Twins just released two spots for their new television advertising campaign and they’re available at their web site. One features Torri Hunter at a kid’s birthday party and the other features Joe Mauer in a take off of the 1979 Coke commerical featuring Pittsburg Steelers defensive end Mean Joe Green.
Read MoreOnline Videos – Demographics
Suddenly, it seems, online videos are everywhere.
Read MoreSuper Bowl Commercials
Watching Super Bowl commercials have become nearly as much a spectator sport as the game itself.
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