Posts Tagged ‘Mobile Email’
Email Innovation [CHART]
Personalization has jumped to the top as the leading area of focus for company respondents this year, overtaking automation.
Read MoreEmail Open Rate Optimization [INFOGRAPHIC]
This infographic by Campaigner illustrates tips to optimize your email open rates.
Read MoreWhy Consumers Flag Promo Emails As Spam [CHART]
57% of consumers reported having flagged a promotional email as spam due to a brand sending either irrelevant or too-frequent emails.
Read MoreWhy Consumers Unsubscribe From Promo Emails [CHART]
List churn is a critical concern for email marketers, particularly given that list growth is one of their biggest challenges.
Read MoreMobile Email Marketing Benchmarks [CHART]
Compared to a year earlier, mobile’s role was more prominent across several metrics.
Read MoreWhy People Use Artificially Intelligent Assistants [CHART]
Nearly two-thirds of AI users in the US use these personal assistants to answer general questions.
Read MoreEmail Production Workflow [INFOGRAPHIC]
This infographic from Litmus and MovableInk illustrates steps you can take to optimize your email marketing production workflow.
Read MoreMost Effective Types Of Email Campaigns [CHART]
The most commonly used email campaign types aren’t always the most effective.
Read MoreEmail Opens By Device, 2011-2016 [CHART]
Research from Econsultancy’s 2016 email marketing benchmarks report demonstrates that people more frequently turning to their mobile devices to check email, growing from 27% in 2011 to 55% in 2016.
Read MoreMultitainment Behavior By Generation [CHART]
More than 9 in 10 US consumers aged 14 and older say they typically multitask while watching TV, up from about 8 in 10 just 3 years earlier.
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