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Posts Tagged ‘Mobile Email’

18 Critical Elements Of A Marketing Email [INFOGRAPHIC]

Critical Elements Of A Perfect Marketing Email infographic

This infographic illustrates 18 critical elements of a successful marketing email, from the subject line, to the pre-header, to the copy, to the signature.

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Desktop vs Mobile Email Click-To-Open Rates [CHART]

Email click-to-open rates on mobile devices are continuing to close the gap with desktop rates.

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Consumers' In-Store Mobile Activities [CHART]

Mobile devices and other digital technologies continue to have a growing impact on retail, including in-store shopping.

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Elements Of Successful Email Campaigns [INFOGRAPHIC]

This infographic highlights research from email marketing service provider Constant Contact illustrating the elements of successful email campaigns.

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Apps People Check First Thing In The Morning By Generation [TABLE]

When GfK MRI asked US smartphone users about what mobile apps they checked first thing in the morning on a typical weekday, two-thirds said they looked at text messages, and 63% checked email.

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Email Marketing Click-To-Open Rates, Desktop vs Mobile [CHART]

The gap between mobile and desktop click-to-open rates continues to close as more consumers get comfortable reading emails on their mobile devices.

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Millennials' Top Mobile Phone Activities, November 2015 [CHART]

Some 58% of American adults consider themselves addicted to their phone, and that figure rises to 76% among Millennials.

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Types Of Mobile Phone Internet Traffic, 2013-2015 [CHART]

Over the past couple of years, search has overtaken direct as the leading referrer of mobile phone traffic in North America.

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Marketing Email Click Share By Industry, Q2 2015 [TABLE]

On average, 62% of clicks happened on the desktop—14 percentage points ahead of the desktop share of opens.

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Marketing Email Open Share By Industry, Q2 2015 [TABLE]

Overall, 48% of all marketing emails sent by Experian clients were opened on the desktop,

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