Posts Tagged ‘Daily Deals’
Best Online Channels For Driving Sales, June 2014 [CHART]
Three-quarters of retailers surveyed believe that digital advertising delivers a higher ROI than traditional or offline advertising, and 82% expect their digital marketing budgets to increase in the next 3-5 years.
Read MoreTop Types Of Financial Services & mCommerce Sites Visited By Mobile Italians, November 2013 [TABLE]
Nearly two-thirds (64.1%) of Italy’s mobile phone owners had a smartphone late last year—a gain of 23.5% compared with the same period in 2012.
Read MoreBlack LGBT Online Activities, March 2014 [CHART]
Black LGBT internet users showed a heavy preference toward Facebook actions compared with other digital activities, with the majority having Liked a business on Facebook.
Read MoreProducts/Services Bought On Smart Phone By European Shoppers, March 2013 [CHART]
The top categories of products purchased through smart phones included clothes and accessories, books, electronics and appliances, and tickets.
Read MoreGroupon's Presidential Pretender & Girl Scout Cookie Munchies [VIDEO]
This Episode: Hot Pockets recall; DHL’s punking stunt; Groupon’s celebration of President Alexander Hamilton & NowThisNews’ Instagram curation.
Read MoreHow Online Channels Influence Shopping, Q2 2013 [TABLE]
Product reviews were the leading digital tool that influenced US internet users to shop at a specific retailer (39%).
Read MoreDigital Shopping Tools That Most Influence Their Users, December 2013 [TABLE]
At least 8 in 10 respondents are aware of traditional tools such as retailer websites (86%), search engines (84%), and printable coupons (81%), with newer tools such as mobile coupons (59%), shopping apps (54%) coming on strong.
Read MorePrimary Mobile Channels Retailers Will Use For Holiday Marketing, 2012 & 2013 [CHART]
Retailers’ primary mobile efforts this year will focus around the comparatively unsexy channels of text messaging and mobile coupons.
Read MoreRestaurants' Top Loyalty & Social Marketing Tactics, 2012 & 2013 [CHART]
The greatest percentage of social-savvy restaurants used Facebook (94%) this year, followed by Twitter (77%) and Yelp (53%).
Read MoreLGBT Advertising Interaction Behavior By Gender, June 2013 [TABLE]
About four out of 10 gays, lesbians and bisexual men and women had “liked” a business on Facebook.
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